Importance of marketing research - статья по прочим предметам

 

Тезисы:

  • The idea is to study marketing, demand, and clients needs.
  • Other perspectives view marketing as consisting primarily of advertising or retailing activities.
  • Sales follow marketing just as surely as market analysis follows marketing planning.
  • Now Ukrainian businessmen meet a lot of problems when trying to enter and develop the new market.
  • It can be explained by existed approach at the soviet time to the service and market in whole.
  • What every company needs, of course, are customers, customers, and more customers.
  • After identifying competitors, the next step is to identify customers.
  • It is important to count customers.
  • How many of them are out there who will pay for your services or product?
  • These numbers are available from a wide range of irrefutable sources.
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