Making the media in Internet - курсовая работа (Теория) по журналистике

 

Тезисы:

  • Media planning in Internet.
  • Media internet plan strategy.
  • Creativity is required not only in designing an Advertising campaign but also in media planning.
  • Also I will show the example of the media plan.
  • Today, new media such as digital signage is growing as a major new mass media.
  • Advertising online offers better returns than in other media.
  • For example, some ads let users input queries or let users follow the advertiser on social media.
  • Once ad design is complete, online ads can be deployed immediately.
  • Regardless of the budget, some media options are more cost effective than others.
  • Which media should the advertiser use?
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