Advertising in our Life - реферат по прочим предметам

 

Тезисы:

  • Advertising in mass media.
  • It is hard to believe but the origins of advertising antedate the Christian era by many centuries.
  • The word "advertising" comes from the French word "reclame".
  • Advertising unessentially imposes the goods on the buyer.
  • There are a lot of definitions of the word "advertising".
  • Advertising has achieved the greatest blossoming in the United States of America.
  • The basic underlying advertising idea is the idea of human needs.
  • The second initial idea of advertising is the idea of human requirements.
  • The second one, the force of influence of advertising on the emotions of consumers.
  • We must know how effectively advertising gains attention of the people.
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