The Fast-food Industry: McDonald’s, Burger King, Wendy’s, Hardee’s and White Castle - курсовая работа (Теория) по экономической теории

 

Тезисы:

  • Fast-food Industry: McDonalds, Burger King, Wendys, Hardees and White Castle.
  • These organizations are McDonalds, Burger King, Wendys, Hardees and White Castle.
  • However, both Hardees and Wendys sales are increasing more rapidly than Burger Kings.
  • Wendys positioned itself as a hamburger chain at the higher end of the fast-food spectrum.
  • Burger King is considered a clone of McDonalds, with only slight differences that set them apart.
  • Many customers think of Burger King as second to McDonalds.
  • McDonalds remains supreme in the hamburger industry, with approximately a 15 percent market share.
  • The objective was to serve markets not dominated by such chains as McDonalds and Burger King.
  • Singer Frank Sinatra once had White Castle ship him frozen hamburgers at a concert site.
  • White Castle avoids franchising and features expansion without taking on additional debt.
Читать онлайнСкачать курсовую работу (теория)

 

 

Похожие работы:

Еще похожие работы

Предметы

Все предметы »

 

 

Актуальные курсовые работы (теория) по экономической теории