Presentation of McDonalds. Case study - реферат по туризму

 

Тезисы:

  • How McDonalds became from small hamburger to Global corporation?
  • All of those problems are the main obstacle of McDonalds to solve.
  • Company will reimage McDonalds restaurants for 2010.
  • Franchisee - As I mentioned before McDonalds restaurants operated by franchisees is 75%. McDonald.
  • Strategies and objectives of McDonalds for 2010.
  • This company holds quarter of the US market share.
  • More than 75 % of McDonald’s restaurants that are 25,465 owned and operated by local persons.
  • Main market of McDonald divided in following countries.
  • Company’s Systemwide sales increased 3% in 2008.
  • But 2007 and 2006 this number was 9 %. Company operated sales decreased 1 % in 2008.
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