Procedure of preparation business-plan - реферат по маркетингу

 

Тезисы:

  • Help tools for preparation of different types of business plans are provided below.
  • What's in a business plan?
  • What makes a successful business plan?
  • Business plans are an important test of clarity of thinking and clarity of the business.
  • The executive summary is the single, most important part of the business plan.
  • This is a "commercial" of your business plan, as investors will read it first.
  • Your business plan must demonstrate clearly the commercial viability of the proposed venture.
  • Provide a layout of your facility in the appendices of your business plan.
  • Jones, Rebecca, Business Plans: Roadmaps for Growth and Success.
  • Pinson, Linda, Anatomy of a Business Plan.
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